Pardot

5 steps of marketing automation implementation
The 5 Key Steps of Marketing Automation Implementation

So you’ve chosen a marketing automation platform and now you need to prepare for the next step.  This is part II of our Q1 budget planning series covering how to prepare for a marketing automation implementation. This blog post at a glance: It’s great to know what the next steps of a marketing automation implementation…

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B2B Marketing Analytics
4 Pardot B2B Marketing Analytics Reporting Dashboards (and how to build them)

A version of this post was originally published on kadencedigital.com. How to Customize the Ultimate Pardot B2B Marketing Analytics Reporting Dashboards for All Your Burning Marketing Questions What are Pardot B2B Marketing Analytics reporting dashboards? As marketers, we are constantly searching for the best tools to prove campaign ROI. Today, we understand that the ROI…

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