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Dreamforce 2020 Sessions We’re Looking Forward To

Dreamforce was something our team looks forward to every year and while this year looks a little different, we are excited to share sessions our team will be tuning into from home. Sign up and check out the full schedule on the Dreamforce to You 2020 website (DreamTX).

DreamTX has different sessions each day, so we’re going to dive into each day and there are so many sessions, but we’re going to give our top three for each day. 

Day 1 – Customer 360

This day is all focused on ways to unite teams by focusing on the customer and their experience to ensure an outstanding experience.

Connect to Customers with a Single Source of Truth

Monday, December 14, 11:30 AM – 12:00 PM CST

Join this session to learn how Single Source of Truth helps create a unified customer profile, and how the latest solution suite provides you with the tools needed to build a single source of truth that connects you with your customers better than before. Single Source of Truth is also proud to announce a new partnership with Auth0, a world-class Customer Identity, and Access Management Provider. We are joined by Shiven Ramji, Chief Product Officer of Auth0, to learn more about how Auth0 and Salesforce will come together to further enhance the single source of truth.

How to Align Marketing and Sales to Grow Account Relationships

Monday, December 14, 1:30 PM – 2:00 PM CST

Driving demand and growing account relationships is more important than ever. Join Salesforce and InsideView Technologies to learn how marketing, sales, and service can engage accounts using trusted data, innovate campaigns with a powerful Martech stack, and grow key account relationships — all amid a global pandemic.

Salesforce for Service: Innovation Roadmap Radio

Monday, December 14, 1:00 PM – 1:30 PM CST

Join this session to hear about Service Cloud’s vision to engage customers across any channel; empower service agents with a unified, modern workspace; and optimize field service, all on one platform. Don’t miss radio host Mr. Hong and the Service Cloud Product Management team as they showcase the latest innovations, share some tunes and get a sneak peek of future plans for the agent experience, digital engagement, field service, and more.

Day 2 – Working in the New Normal

This day will help you learn how to continue to adapt and navigate working in the new normal. 

Signals of Change: 7 Key Trends Shaping Our Future

Tuesday, December 15, 1:30 PM – 2:00 PM CST

The global pandemic is fundamentally changing our lives. How can you anticipate the impact of the trends most likely to stick around? See seven key trends discovered by our Signals team that is growing at warp speed and shaping our collective future.

The New Standards of Customer Engagement

Tuesday, December 15, 2:30 PM – 3:00 PM CST

The ability to build great products has been commoditized. Today, companies compete for customers’ attention in a digital-first world. Join Tiffani Bova and Simon Mulcahy of Salesforce as they analyze the results of a new global survey of consumers and business buyers and discuss what they mean for businesses of all types in a changing world.

Building a Data Culture with Tableau

Tuesday, December 15, 12:30 PM – 1:00 PM CST

Why is a data culture important to your company’s success? And what are the factors that help you build one? Learn about the benefits of driving a data culture throughout your company, and see how analytics and AI can ensure that everyone can use data to make better decisions.

Day 3 – Customer Success

Learn from today’s leading executives to inspire you on how to prioritize customers’ success. 

Meeting Customer Expectations in a Chaotic Year

Wednesday, December 16, 12:30 PM – 1:00 PM CST

Every successful business needs stellar customer support — but in the new normal of all-digital experiences, it’s tough for small businesses to keep up. Join us to learn how small support teams can deliver big service. We’ll show you how Service Cloud helps you meet customer expectations and how a few key changes can help you become wickedly efficient.

6 Guiding Principles to Maximize CRM Adoption

Wednesday, December 16, 2:00 PM – 2:30 PM CST

What can you do to get your team onboard? Join us to learn the guiding principles to maximize CRM adoption, where we’ll share specific examples of how to put these principles into action.

5 Reasons Why Digital Transformations Fail & How to Avoid Them

Wednesday, December 16, 1:30 PM – 2:00 PM CST

Many organizations are still struggling to thrive in the Fourth Industrial Revolution. They’re stuck in old ways of working and don’t have a clear vision for how technology can transform their organization. Join this session to learn about the common reasons why digital transformation fail. You’ll walk away with real examples of challenges companies face, and actionable steps for navigating these challenges.

Day 4 – Trailhead

Learn the latest and greatest innovations on the Salesforce Platform.

Innovate Faster with Einstein Automate

Thursday, December 17, 11:40 AM – 12:00 PM CST

Einstein Automate allows companies to compose intelligent workflows that transform complex business processes into simple, guided experiences. Learn about the newest Flow capabilities and extensions, and see a sneak preview of the Flow Orchestrator, the powerful new Platform service that allows sophisticated multi-person business processes At the core of the end-to-end workflow automation is our new Flow Orchestrator that brings all automation and integration tools into a single solution. Learn how to change the speed of your business with Einstein Automate, Flow Orchestrator, and Flow Builder.

Learn New Skills for the New Normal with Trailhead

Thursday, December 17, 11:40 AM – 12:00 PM CST

Whether you’re looking to totally transform your career or just gain new skills, Trailhead will empower you to learn the skills you need to succeed in today’s new normal. Join us to discover how Trailhead is breaking down the barriers of learning, helping users train and connect from anywhere. Watch demos of new product innovations, learn best practices from Salesforce product experts, and hear from an inspiring Trailblazer.

Build Connected Experiences on Salesforce

Thursday, December 17, 12:20 PM – 12:40 PM CST

Join us and learn how to build modern customer and employee experiences on the Salesforce Platform. We’ll explore the latest innovations in Lightning Web Components, event-driven architectures, and Salesforce Functions.

What sessions are you looking forward to? Tweet at us! If you want clarity or are not sure what sessions are the best fit for your Salesforce next steps, we can help! Contact us at dreamforce2020@hirekadence.com. Stay tuned for DreamTX daily posts from our team and our event recap.

About Megan Lane
Megan is the Partner Alliance Manager at Kadence Collective. She is an outgoing, tech-savvy sales professional, an avid networker and is passionate about the value that digital transformation offers!
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